The power of persuasion how we're bought and sold
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Hoboken, N.J.
John Wiley & Sons
2003
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000n a2200000 a 4501 | ||
|---|---|---|---|
| 001 | wils-299540 | ||
| 020 | # | # | |a 0471266345 (cloth) |
| 040 | # | # | |a DLC |d ITMB |
| 090 | 0 | 0 | |a BF637.P4 |b L48 2003 |
| 100 | 1 | # | |a Levine, Robert |c 1945- |
| 245 | 1 | 1 | |a The power of persuasion |b how we're bought and sold |c Robert Levine |
| 260 | # | # | |a Hoboken, N.J. |b John Wiley & Sons |c 2003 |
| 300 | # | # | |a ix, 278 p. |c 25 cm |
| 504 | # | # | |a Includes bibliographical references (p. 245-265) and index |
| 505 | 1 | # | |a The illusion of invulnerability or, how can everyone be less gullible than everyone else? -- Who do we trust? experts, honesty, and likability or, the supersalesmen don't look like salesmen at all -- Killing you with kindness or, beware of strangers b |
| 650 | # | 0 | |a Persuasion (Psychology) |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=299540 |
| 964 | # | # | |c BOK |d 01 |
The power of persuasion how we're bought and sold