Getting and staying noticed on the Web your Web promotion questions answered

• Main Author: Bradley, Phil 1959- (Author)
• Format: Book
• Language: English
• Published: London Facet Pub. 2002
• Subjects: Web sites > Miscellanea > Design; Internet advertising > Miscellanea
• Online Access: Click Here to View Status and Holdings.
• Item Description: Includes index
• Physical Description: xx, 219 pages illustration 25 cm
• ISBN: 9781856044554; 1856044556

Now that so much information is communicated via the Internet, many library and information services are promoting themselves on the Web. This book will guide you through all the stages needed in planning a successful promotion strategy for your Web site, thinking about promotion before the Web site is even created--right through to monitoring the success of your Web site long after it has been set up. It explains Web promotion specifically as it relates to Web sites in the library and information world, and is written in an easy-to-read question.