The fall of advertising and the rise of PR

Saved in:

Bibliographic Details
Main Author:	Ries, Al
Other Authors:	Ries, Laura
Format:	Unknown
Published:	New York HarperBusiness 2002
Subjects:	Advertising Brand name products Public relations
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

Internet