Marketing to women how to understand, reach, and increase your share of the world's largest market sagment

Marketing to women how to understand, reach, and increase your share of the world's largest market sagment

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Bibliographic Details
Main Author: Barletta, Marti
Format: Book
Published: Chicago (Illinois) Dearborn Trade Publishing 2003
Subjects:
Women consumers
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxviii, 253 p. ill. 23 cm
Bibliography:Includes bibliographical references (p. 241-244) and index
ISBN:0793159636

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