Voluntary regulation of advertising a comparative analysis of the United Kingdom and the United States

Saved in:
Bibliographic Details
Main Author: Miracle, Gordon E
Other Authors: Nevett, T. R. (Terence R
Format: Book
Published: Lexington, Mass. Lexington Books 1987
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-29138
020 # # |a 0669131350 
043 # # |a n-us---  |a e-uk--- 
090 0 0 |a HF5834  |b .M57 1987 
100 1 # |a Miracle, Gordon E 
245 1 1 |a Voluntary regulation of advertising  |b a comparative analysis of the United Kingdom and the United States  |c Gordon E. Miracle, Terence Nevett 
260 # # |a Lexington, Mass.  |b Lexington Books  |c 1987 
300 # # |a xxvi, 322 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographies and index. 
650 # 0 |a Advertising  |x Self-regulation  |z Great Britain 
650 # 0 |a Advertising laws  |z Great Britain 
650 # 0 |a Advertising  |x Self-regulation  |z United States 
650 # 0 |a Advertising laws  |z United States 
700 1 # |a Nevett, T. R.  |q (Terence R 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=29138 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam