Market-based management strategies for growing customer value and profitability
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| Format: | Unknown |
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Upper Saddle River, NJ.
Prentice Hall
2004
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| Edition: | 3rd ed |
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| Online Access: | Click Here to View Status and Holdings. |
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MARKET-BASED MANAGEMENT Strategies for Growing Customer Value and Profitability
Published 2004
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Manuscript
Book
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MARKET-BASED MANAGEMENT Strategies for Growing Customer Value and Profitability 
Market-based management strategies for growing customer value and profitability 
Market-based management strategies for growing customer value and profitability