International marketing strategy planning, market entry & implementation

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Bibliographic Details
Main Author: Bennett, Roger 1948-
Other Authors: Blythe, Jim
Format: Unknown
Published: London Kogan Page 2002
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 1 |a International marketing  |b strategy planning, market entry & implementation  |c Roger Bennett & Jim Blythe 
250 # # |a 3rd ed 
260 # # |a London  |b Kogan Page  |c 2002 
300 # # |a v, 362 p.  |b ill.  |c 25 cm 
504 # # |a Includes index 
650 # 0 |a Export marketing 
700 1 # |a Blythe, Jim 
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