4-D branding cracking the corporate code of the network economy

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Bibliographic Details
Main Author:	Gad, Thomas
Format:	Unknown
Published:	London Prentice Hall 2001
Subjects:	Brand name products > Marketing Corporate image > Design Trademarks Industrial design coordination
Online Access:	Click Here to View Status and Holdings.
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020	#	#	\|a 0273653687
090	0	0	\|a HD69.B7 \|b G33 2001
100	1	#	\|a Gad, Thomas
245	1	1	\|a 4-D branding \|b cracking the corporate code of the network economy \|c Thomas Gad; with a foreword by Richard Branson.
260	#	#	\|a London \|b Prentice Hall \|c 2001
300	#	#	\|a 183 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references
650	#	0	\|a Brand name products \|x Marketing
650	#	0	\|a Corporate image \|x Design
650	#	0	\|a Trademarks
650	#	0	\|a Industrial design coordination
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=289909
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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