Strategic electronic marketing managing E-Business
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Ohio
South-Western
2003
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| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
|---|---|
| Physical Description: | xxi, 428 p. ill. 24 cm |
| ISBN: | 032417893X |
Strategic electronic marketing managing e-business 
Electronic marketing integrating electronic resources into the marketing process