Public relations as relationship management a relational approach to the study and practice of public relations

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Bibliographic Details
Other Authors: Ledingham, John A., Bruning, Stepehn D.
Format: Book
Published: Mahwah, N.J. L. Erlbaum 2000
Series:LEA's communication series
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HD59  |b .P785 2000 
245 1 1 |a Public relations as relationship management  |b a relational approach to the study and practice of public relations  |c edited by John A. Ledingham, Stephen D. Bruning 
260 # # |a Mahwah, N.J.  |b L. Erlbaum  |c 2000 
300 # # |a xvii, 255 p.  |b ill.  |c 24 cm 
490 1 # |a LEA's communication series 
504 # # |a Includes bibliographical references and indexes 
650 # 0 |a Corporations  |x Public relations 
650 # 0 |a Relations publiques  |x Gestion 
650 # 0 |a Public relations  |x Management. 
650 # 0 |a Communication in organizations 
700 1 # |a Ledingham, John A. 
700 # # |a Bruning, Stepehn D. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=289334 
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