Clueless in marketing communications

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Bibliographic Details
Main Author:	Lwin, May
Other Authors:	Aitchison, Jim
Format:	Book
Published:	Singapore Pearson 2003
Subjects:	Advertising campaigns Communication in marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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100	1	#	\|a Lwin, May
245	1	1	\|a Clueless in marketing communications \|c May lwin, Jim Aitchison
260	#	#	\|a Singapore \|b Pearson \|c 2003
300	#	#	\|a 151 p. \|b ill. [some col.] \|c 20 cm
650	#	0	\|a Advertising campaigns
650	#	0	\|a Communication in marketing
700	1	#	\|a Aitchison, Jim
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=288511
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