Cross-Cultural Behaviour in Tourism Concepts and Analysis

This is a unique book that provides in-depth insight into the concepts, definitions and measures of the essential cultural components that encourage tourism. It provides a guide to the statistical tools available for analyzing cross cultural behavior, and shows how to use them to your advantage.

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Bibliographic Details
Main Authors: Reisinger, Yvette (Author), Turner, Lindsay W (Author)
Format: Book
Language:English
Published: Oxford Butterworth 2003
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Summary:This is a unique book that provides in-depth insight into the concepts, definitions and measures of the essential cultural components that encourage tourism. It provides a guide to the statistical tools available for analyzing cross cultural behavior, and shows how to use them to your advantage.
Physical Description:xxiv, 337 pages illustrations 24 cm
Bibliography:Includes references bibliographical and index
ISBN:0750656689
9780750656689