Business the Sony way secrets of the world's most innovative electronics giant

"Business the Sony Way tells the story of Sony's past and present, and the vision and drive of founders, Masaru Ibuka and Akio Morita. Beyond narrative history, it serves as a case study of how entrepreneurs, with the right combination of tenacity, passion, creativity and an eye for the fu...

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Bibliographic Details
Main Author: Luh, Shu Shin (Author)
Format: Book
Language:English
Published: Oxford Capstone 2003
Subjects:
Online Access:Click Here to View Status and Holdings.
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