Customer behaviour consumer behaviour and beyond
In today increasingly competative marketing environment, successful marketer's endeavour to be customer - oriented
Saved in:
Other Authors: | |
---|---|
Format: | Unknown |
Published: |
Australia
Thomson
2003
©2003 |
Edition: | Pacific rim edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000n a2200000 a 4501 | ||
---|---|---|---|
001 | wils-286052 | ||
005 | 2024213151248 | ||
020 | # | # | |a 0170107868 |q paperback |
020 | # | # | |a 9780170107860 |q paperback |
040 | # | # | |a UiTM |b eng |c UiTM |e rda |
090 | 0 | 0 | |a HF5415.33 |b .C87 2003 |
245 | 0 | 0 | |a Customer behaviour |b consumer behaviour and beyond |c by Robert Widing ...[et al] |
250 | # | # | |a Pacific rim edition |
264 | # | 1 | |a Australia |b Thomson |c 2003 |
264 | # | 1 | |c ©2003 |
300 | # | # | |a xxiii, 560 pages |b colour illustrations |c 28 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
500 | # | # | |a Includes index |
520 | # | # | |a In today increasingly competative marketing environment, successful marketer's endeavour to be customer - oriented |
650 | # | 0 | |a Consumer behavior |
700 | 1 | # | |a Widing, Robert |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=286052 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00250##a002.5.2||00250##b002.5.3||00264#1a002.8.2||00264#1b002.8.4||01264#1a002.8.2||01264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2||00520##a007.2||00520##b007.2|| |