Introduction to e-commerce

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Bibliographic Details
Main Author: Rayport, Jeffrey F
Other Authors: Jaworski, Bernard J
Format: Book
Published: Boston MacGraw-Hill/Irwin 2004
Edition:2nd ed
Series:McGraw-Hill/Irwin series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:xxvii, 516 p. ill. 26 cm
ISBN:0072553472
9780072553475