Marketing management for nonprofit organizations

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Bibliographic Details
Main Author: Sargeant, Adrian
Format: Book
Published: Oxford University Press 1999
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0198775660 
040 # # |a UKM  |d ITMB 
090 0 0 |a HF5415  |b .S275 1999 
100 1 # |a Sargeant, Adrian 
245 1 0 |a Marketing management for nonprofit organizations  |c Adrian Sargeant 
260 # # |a Oxford  |b University Press  |c 1999 
300 # # |a xiii, 304 p.  |b ill.  |c 26 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Nonprofit organizations  |x Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=285213 
964 # # |c BOK  |d 01