Public Relations A Values-Driven Approach
In a time when society is holding individuals and organizations to high standards of conduct, Public Relations: A Values-Driven Approach teaches students how to build ethical, productive relationships with strategic constituencies. By placing public relations in a broad social context, Public Relati...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Boston
Allyn and Bacon
2003
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| Edition: | Second Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Public relations ethics