MARKETING RESEARCH an applied approach
Marketing Research: An Applied Approach is aimed at students studying marketing research at undergraduate and postgraduate level. This new edition of Marketing Research: An Applied Approach builds upon Birks' well received European adaptation of Malhtora's classic text whilst also drawing...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England
Prentice-Hall
2003
©1999 |
| Edition: | SECOND EUROPEAN EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag Be the first to leave a comment!
MARKETING RESEARCH An Applied Orientation