MICROECONOMICS
his well-received book is a market leader in the field of Microeconomics, and demonstrates how microeconomics can be used as a tool for both managerial and public-policy decision making. Clear writing style and graphs compliment the integrated use of current, real world industry examples throughout...
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Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
Upper Saddle River, NJ
Prentice Hall
2001
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Edition: | 5th ed |
Series: | Prentice-Hall series in economics
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | his well-received book is a market leader in the field of Microeconomics, and demonstrates how microeconomics can be used as a tool for both managerial and public-policy decision making. Clear writing style and graphs compliment the integrated use of current, real world industry examples throughout the book. It emphasizes relevance and application to cover modern topics-such as Game Theory and economics of information-and examples-such as United States v. Microsoft, pricing cellular phone service, and Internet auctions. Coverage of other up-to-date issues includes supply and demand, cost, consumer behavior, individual and market demand, market failure, and the role of government. For individuals with an interest in economics, microeconomic theory, and price theory. |
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Physical Description: | xxix, 700 pages illustrations [some colour] 26 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 0130165832 |