Internal Marketing Directions of Management

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Bibliographic Details
Other Authors: Lewis, Barbara R. (Editor), Varey, Richard J. 1955- (Editor)
Format: Book
Language:English
Published: London New York Routledge Taylor & Francis Group 2000
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Online Access:Click Here to View Status and Holdings.
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245 1 1 |a Internal Marketing  |b Directions of Management  |c Edited by Richard J. Varey and Barbara R. Lewis 
264 # 1 |a London  |a New York  |b Routledge  |b Taylor & Francis Group  |c 2000 
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338 # # |a volume  |2 rdacarrier 
504 # # |a Includes references and index 
650 # 0 |a Marketing  |x Management 
650 # 0 |a Market segmentation 
650 # 0 |a Marketing channels 
700 1 # |a Lewis, Barbara R.  |e editor 
700 1 # |a Varey, Richard J.  |d 1955-  |e editor 
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