The management of public relations analysis and planning external relations
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Main Author: | |
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Format: | Book |
Published: |
New York
Wiley
1977
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Series: | Wiley series on marketing management
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-28036 | ||
020 | # | # | |a 0471031097 |
090 | 0 | 0 | |a HM263 |b .R597 |
100 | 1 | # | |a Ross, Robert Davis |d 1908- |
245 | 1 | 1 | |a The management of public relations |b analysis and planning external relations |c Robert D. Ross |
260 | # | # | |a New York |b Wiley |c 1977 |
300 | # | # | |a xiv, 274 p. |c 24 cm |
490 | 1 | # | |a Wiley series on marketing management |
500 | # | # | |a "A Wiley-Interscience publication." |
504 | # | # | |a Includes bibliographical references and indexes. |
650 | # | 0 | |a Public relations |x Management |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=28036 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
998 | # | # | |a 00260##a002.17.2||00260##b002.17.2||00260##c002.17.2||00300##a002.17.2||00300##c002.17.2||00500##a002.17.2|| |