Unlocking Japan's markets seizing marketing and distribution opportunities in today's Japan

Unlocking Japan's markets seizing marketing and distribution opportunities in today's Japan

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For anyone who wants to deal with or has already invested in Japan, 'Unlocking Japan's Markets' illustrates the business, policy, and academic perspectives needed to form a single, comprehensive, integrative approach to success in the world's second-largest (national) market

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Bibliographic Details
Main Authors: Czinkota, Michael R. (Author), Woronoff, Jon (Author)
Format: Book
Published: Rutland Charles E. Tuttle Company 1991
©1991
Subjects:
Marketing > Japan
Foreign trade promotion > Japan
Japan > Commerce
Online Access:Click Here to View Status and Holdings.
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