Marketing
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
Boston
McGraw-Hill
1997
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Edition: | 11th ed. |
Series: | McGraw-Hill series in marketing
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 0071147357 |
090 | 0 | 0 | |a HF5415 |b .S745 1997 |
100 | 1 | # | |a Etzel, Michael J. |
245 | 1 | 1 | |a Marketing |c Michael J. Etzel, Bruce J. Walker, William J. Stanton |
250 | # | # | |a 11th ed. |
260 | # | # | |a Boston |b McGraw-Hill |c 1997 |
300 | # | # | |a 624 p. |c 28 cm |
490 | 1 | # | |a McGraw-Hill series in marketing |
500 | # | # | |a Includes index |
650 | # | 0 | |a Marketing |
700 | 1 | # | |a Walker, Bruce J |
700 | # | # | |a Stanton, William J. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=280115 |
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