The Practice of advertising
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Corporate Authors: | , |
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Other Authors: | |
Format: | Book |
Published: |
London
Heinemann Professional Pub.
1986
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Edition: | 2nd ed |
Series: | The Marketing series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-27988 | ||
020 | # | # | |a 0434907162 |
090 | 0 | 0 | |a HF5823 |b .P69 1986 |
245 | 1 | 1 | |a The Practice of advertising |c edited by Normam A. Hart |
250 | # | # | |a 2nd ed |
260 | # | # | |a London |b Heinemann Professional Pub. |c 1986 |
300 | # | # | |a xviii,258p. |b ill. |c 24cm |
490 | 1 | # | |a The Marketing series |
500 | # | # | |a "Published on behalf of the CAM Foundation and the Chartered Institute of Marketing. |
504 | # | # | |a Includs bibliographical references and index. |
650 | # | 0 | |a Advertising |
700 | 1 | # | |a Hart, Norman A. |
710 | 1 | # | |a Chartered Institute of Marketing |
710 | # | # | |a CAM Foundation |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27988 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |