The Practice of advertising

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Bibliographic Details
Corporate Authors: Chartered Institute of Marketing, CAM Foundation
Other Authors: Hart, Norman A.
Format: Unknown
Published: London Heinemann Professional Pub. 1986
Edition:2nd ed
Series:The Marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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020 # # |a 0434907162 
090 0 0 |a HF5823  |b .P69 1986 
245 1 1 |a The Practice of advertising  |c edited by Normam A. Hart 
250 # # |a 2nd ed 
260 # # |a London  |b Heinemann Professional Pub.  |c 1986 
300 # # |a xviii,258p.  |b ill.  |c 24cm 
490 1 # |a The Marketing series 
500 # # |a "Published on behalf of the CAM Foundation and the Chartered Institute of Marketing. 
504 # # |a Includs bibliographical references and index. 
650 # 0 |a Advertising 
700 1 # |a Hart, Norman A. 
710 1 # |a Chartered Institute of Marketing 
710 # # |a CAM Foundation 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27988 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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