The Practice of advertising

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Bibliographic Details
Corporate Authors: Chartered Institute of Marketing, CAM Foundation
Other Authors: Hart, Norman A.
Format: Book
Published: London Heinemann Professional Pub. 1986
Edition:2nd ed
Series:The Marketing series
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:"Published on behalf of the CAM Foundation and the Chartered Institute of Marketing.
Physical Description:xviii,258p. ill. 24cm
Bibliography:Includs bibliographical references and index.
ISBN:0434907162