Marketing concepts and strategies

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Bibliographic Details
Main Author:	Pride, William M. (Author)
Format:	Book
Language:	English
Published:	Boston Houghton Mifflin Com. 1995
Edition:	Ninth ed
Subjects:	Marketing
Online Access:	Click Here to View Status and Holdings.
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MARC


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100	1	#	\|a Pride, William M. \|e author
245	1	1	\|a Marketing concepts and strategies \|c William M. Pride, O. C. Ferrell
250	#	#	\|a Ninth ed
264	#	1	\|a Boston \|b Houghton Mifflin Com. \|c 1995
264	#	4	\|c ©1995
300	#	#	\|a xxx, 132 pages \|b illustrations \|c 26 cm
336	#	#	\|a text \|2 rdacontent
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338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing
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