Marketing concepts and strategies
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| Main Author: | |
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| Format: | Manuscript |
| Language: | English |
| Published: |
Boston
Houghton Mifflin Com.
1995
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| Edition: | Ninth ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxx, 132 pages illustrations 26 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0395728312 |
Marketing concepts and strategies 2000e