Communication by objectives a guide to productive and cost effective public relations and marketing

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Bibliographic Details
Main Author: Londgren, Richard E
Format: Unknown
Published: Englewood Cliffs, N.J. Prentice-Hall 1983
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Online Access:Click Here to View Status and Holdings.
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001 wils-27980
020 # # |a 0131536508 
090 0 0 |a HM131  |b .L59 1983 
100 1 # |a Londgren, Richard E 
245 1 1 |a Communication by objectives  |b a guide to productive and cost effective public relations and marketing  |c Richard E. Londgren 
260 # # |a Englewood Cliffs, N.J.  |b Prentice-Hall  |c 1983 
300 # # |a viii, 200 p.  |b ill.  |c 23 cm 
500 # # |a "A Spectrum book." 
504 # # |a Includes bibliographical references and index. 
650 # 0 |a Public relations 
650 # 0 |a Communication  |x Psychological aspects 
650 # 0 |a Communication in organizations 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27980 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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