Advertising theory and practice

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Bibliographic Details
Main Author: Sandage, C. H. (Charles Haroldd1902-
Other Authors: Fryburger, Vernon Ray 1918- (joint author)
Format: Book
Published: Homewood, Ill. R. D. Irwin 1975
Edition:9th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a T000034951 
090 0 0 |a HF5823  |b .S25 1975 
100 1 # |a Sandage, C. H.  |q (Charles Haroldd1902- 
245 1 1 |a Advertising theory and practice  |c C. H. Sandage and Vernon Fryburger 
250 # # |a 9th ed 
260 # # |a Homewood, Ill.  |b R. D. Irwin  |c 1975 
300 # # |a xiii, 703 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index. 
650 # 0 |a Advertising 
700 1 # |a Fryburger, Vernon Ray  |d 1918-  |e joint author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27975 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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