Broadcast advertising a comprehensive working textbook

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Bibliographic Details
Main Author:	Zeigler, Sherilyn K
Other Authors:	Howard, Herbert H. (joint author)
Format:	Book
Published:	Columbus, Ohio Grid 1978
Series:	Grid series in advertising and journalism
Subjects:	Broadcast advertising > United States
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HF6146.T42 \|b Z43
100	1	#	\|a Zeigler, Sherilyn K
245	1	1	\|a Broadcast advertising \|b a comprehensive working textbook \|c Sherilyn K. Zeigler, Herbert H. Howard
260	#	#	\|a Columbus, Ohio \|b Grid \|c 1978
300	#	#	\|a 341 p. \|b ill. \|c 28 cm
490	1	#	\|a Grid series in advertising and journalism
504	#	#	\|a Includes bibliographies and index.
650	#	0	\|a Broadcast advertising \|z United States
700	1	#	\|a Howard, Herbert H. \|e joint author
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27943
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