The selection of advertising media

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Bibliographic Details
Main Author: Hobson, John Waller
Corporate Author: Institute of Practitioners in Advertising
Format: Book
Published: London published on behalf of the Institute of Practitioners in Advertising [by] Business Books 1968
Edition:5th ed
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xi, 217 p. 1 illus. 23 cm
ISBN:T000008105