The effective use of advertising media a practical guide

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Bibliographic Details
Main Author:	Davis, Martyn P.
Format:	Book
Published:	London Business Books 1981
Edition:	2nd ed
Subjects:	Advertising media planning
Online Access:	Click Here to View Status and Holdings.
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001	wils-27896
020	#	#	\|a 9780091429713
020	#	#	\|a 0091429714
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5826.5 \|b .D38 1981
100	1	#	\|a Davis, Martyn P.
245	1	4	\|a The effective use of advertising media \|b a practical guide \|c by Martyn P. Davis
250	#	#	\|a 2nd ed
260	#	#	\|a London \|b Business Books \|c 1981
300	#	#	\|a xxiv, 322 p. \|b ill. \|c 25 cm
500	#	#	\|a Includes index
650	#	0	\|a Advertising media planning
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27896
964	#	#	\|c BOK \|d 01
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