Advertising in America an introduction to persuasive communication
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| Main Author: | |
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| Format: | Book |
| Published: |
New York
Hastings House
1977
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| Series: | Communication arts books
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvi, 492 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0803803699 |
Advertising, the uneasy persuasion its dubious impact on American society