Fundamentals of advertising research

Fundamentals of advertising research

Show other versions (3)

Saved in:

Bibliographic Details
Main Author:	Fletcher, Alan D
Other Authors:	Bowers, Thomas A
Format:	Book
Published:	Belmont, Calif. Wadsworth Pub. Co. 1988
Edition:	3rd ed
Subjects:	Advertising > Research
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Fundamentals of advertising research
by: Fletcher, Alan D
Published: (1991)

Fundamentals of advertising research
by: Fletcher, Alan D
Published: (1983)

Fundamentals of advertising research
by: Fletcher, Alan D
Published: (1983)

Advertising research theory and practice
by: Davis, Joel J.
Published: (1997)

Successful advertising research methods
by: Haskins, Jack B. 1922-
Published: (1993)

Advertising Research THEORY AND PRACTICE
by: Davis, Joel J. 1950-
Published: (2012)

Advances in Advertising Research (Vol. III) Current Insights and Future Trends
Published: (2012)

Effective advertising the daily telegraph guide for the small business
by: Carter, H. C
Published: (1986)

Advertising research the internet, consumer behavior, and strategy
Published: (2000)

Using qualitative research in advertising: strategies, techniques, and applications
Published: (2002)

Advertising better planning, better results
Published: (1980)

The impact of advertising on the less developed countries some empirical evidence.
by: Meziou, Fekri

Perceptions of opinion leadership and advertising effectiveness among a select population
by: Larner, Keith Raymond
Published: (1988)

100 Ways to Create a Great Ad
by: Collins, Tim
Published: (2014)

The Digital Marketing Landscape Creating a Synergistic Consumer Experience
by: Rogers, Jessica L.
Published: (2021)

Advertising research
by: Cannon, Thomas
Published: (1973)

Advertising research
by: Cannon, Thomas
Published: (1973)

How advertising works the role of research
Published: (1998)

Advertising & marketing research a new methodology
by: Tolley, B. Stuart
Published: (1977)

Fundamentals of advertising
by: Vladimir, A
Published: (1984)

The fundamentals of advertising
by: Wilmshurst, John
Published: (1985)

The fundamentals of advertising
by: Wilmshurst, John
Published: (1989)

The Fundamentals of Advertising
by: Wilmshurst, John
Published: (1999)

The fundamentals of advertising
by: Wilmshurst, John
Published: (1985)

The fundamentals of advertising
by: Wilmshurst, John
Published: (1993)

Fundamentals of advertising
by: Vladimir, Donna
Published: (1984)

Spending advertising money
by: Broadbent, Simon
Published: (1984)

Advertising a very short introduction
by: Fletcher, Winston
Published: (2010)

Measuring Advertising Readership and Results
by: Starch, Daniel
Published: (1966)

Spending advertising money an introduction to media planning, media buying and the uses of media research
by: Broadbent, Simon
Published: (1975)

The fundamentals of creative advertising
by: Burtenshaw, Ken
Published: (2006)

The fundamentals of creative advertising
by: Burtenshaw, Ken
Published: (2011)

Journal of advertising research

ADVERTISING
by: Norris, James S. 1915-
Published: (1980)

Advertising
by: Norris, James S
Published: (1980)

Advertising
by: O'Guinn, Thomas C.
Published: (2000)

Advertising
by: Cohen, Dorothy
Published: (1988)

Advertising
by: Mandell, Maurice I
Published: (1968)

Advertising
by: Preston, Gillian
Published: (1971)

Advertising
by: Wright, John Sherman 1920-
Published: (1966)