Motivation in advertising motives that make people buy

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Bibliographic Details
Main Author:	Martineau, Pierre 1905-1964
Format:	Unknown
Published:	New York McGraw-Hill 1957
Series:	McGraw-Hill series in advertising and selling
Subjects:	Advertising > Psychological aspects
Online Access:	Click Here to View Status and Holdings.
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Motivation in advertising motives that make people buy by Martineau, Pierre 1905-1964

Published 1971

Click Here to View Status and Holdings.

Unknown