Advertising, theory and practice
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
Homewood, Ill.
R. D. Irwin
1967
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| Edition: | 7th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | x, 710 p. illus. (part col. 24 cm |
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| Bibliography: | Bibliographical footnotes |
| ISBN: | T000008076 |
Advertising theory and practice