Marketing real people, real choices
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Main Author: | |
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Format: | Unknown |
Published: |
Upper Saddle River, NJ
Prentice Hall
2003
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Accompanied by"The brave new world of e-Commerce for marketing;real people, real choices " |
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Physical Description: | xxxiii, 616 p. ill. [some col.] 28 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 0131201824 |