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Bibliographic Details
Main Author: Mandell, Maurice I
Format: Book
Published: Englewood Cliffs, N.J. Prentice-Hall 1974
Edition:3rd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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100 1 # |a Mandell, Maurice I 
245 1 1 |a Advertising  |c Maurice I. Mandell 
250 # # |a 3rd ed 
260 # # |a Englewood Cliffs, N.J.  |b Prentice-Hall  |c 1974 
300 # # |a xiv, 752 p., [2] leaves of plates  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references (p. 738-744) and index 
650 # 0 |a Advertising 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=27758 
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