The e-commerce question and answers book a survival guide for business managers
This practical question and answer guide provides all the information business people need to know about e-commerce. It explains what it's all about, which technology is used, how to create and market a successful Web site, and how to incorporate e-commerce into an overall business strategy
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York
AMACOM
2002
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Edition: | 2nd ed. |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | This practical question and answer guide provides all the information business people need to know about e-commerce. It explains what it's all about, which technology is used, how to create and market a successful Web site, and how to incorporate e-commerce into an overall business strategy |
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Item Description: | Includes index |
Physical Description: | xii, 226 pages 24 cm |
ISBN: | 0814471544 |