Copywriting for the electronic media a practical guide

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Bibliographic Details
Main Author: Meeske, Milan D
Format: Unknown
Published: USA Wadsworth Thomson Learning 2003
Edition:4th ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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100 1 # |a Meeske, Milan D 
245 1 1 |a Copywriting for the electronic media  |b a practical guide  |c Milan D. Meeske 
250 # # |a 4th ed 
260 # # |a USA  |b Wadsworth Thomson Learning  |c 2003 
300 # # |a x, 306 p.  |b ill.  |c 27 cm 
504 # # |a Includes bibliography references and index 
650 # 0 |a Advertising copy 
650 # 0 |a Broadcast advertising 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=276486 
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