Marketing research an applied orientation

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Bibliographic Details
Main Author:	Malhotra,Naresh K
Format:	Unknown
Published:	New Jersey Prentice Hall 1996
Edition:	2nd. ed
Subjects:	Marketing research > Methodology
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-276196
020	#	#	\|a 0132428016
090	0	0	\|a HF5415.2 \|b .M29 1996
100	1	#	\|a Malhotra,Naresh K
245	1	0	\|a Marketing research \|b an applied orientation \|c Naresh K. Malhotra
250	#	#	\|a 2nd. ed
260	#	#	\|a New Jersey \|b Prentice Hall \|c 1996
300	#	#	\|a xxxiii, 890 p. \|b ill. \|c 28 cm
504	#	#	\|a Includes bibliographical references and index
526	0	#	\|a ABR7XX \|b BM706 \|5 AAGBS
526	0	#	\|a Applied Business Research- MIBF I \|b Master of Islamic Banking and Finance \|5 Arshad Ayub Graduate Business School
526	0	#	\|a ABR79x \|b BM706 \|5 AAGBS
526	0	#	\|a Applied Business Research - MIBF II \|b Master of Islamic Banking and Finance \|5 Arshad Ayub Graduate Business School
650	#	0	\|a Marketing research \|x Methodology
650	#	0	\|a Marketing research \|x Methodology
040	#	#	\|a Shah Alam
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=276196
998	#	#	\|a 00250##a002.5.2\|\|00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|