The masterbrand mandate the management strategy that unifies companies and multiplies value

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Bibliographic Details
Main Author:	Upshaw, Lynn B.
Other Authors:	Taylor, Earl L
Format:	Book
Published:	New York John Wiley 2000
Subjects:	Brand name products > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HD69.B7 \|b U673 2000
100	1	#	\|a Upshaw, Lynn B.
245	1	1	\|a The masterbrand mandate \|b the management strategy that unifies companies and multiplies value \|c Lynn B. Upshaw, Earl L. Taylor
260	#	#	\|a New York \|b John Wiley \|c 2000
300	#	#	\|a xii, 322 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes index
650	#	0	\|a Brand name products \|x Management
700	1	#	\|a Taylor, Earl L
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=275327
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