Multinational marketing management

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Bibliographic Details
Main Author:	Keegan, Warren J
Format:	Unknown
Published:	Englewood Cliffs, N.J. Prentice-Hall 1984
Series:	The Prentice-Hall series in marketing
Subjects:	Export marketing > Case studies > Management
Online Access:	Click Here to View Status and Holdings.
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001	wils-273849
020	#	#	\|a 0136050492
090	0	0	\|a HF1009.5 \|b .K39 1984
100	1	#	\|a Keegan, Warren J
245	1	0	\|a Multinational marketing management \|c [by] Warren J. Keegan
260	#	#	\|a Englewood Cliffs, N.J. \|b Prentice-Hall \|c 1984
300	#	#	\|a xxii, 698 p. \|b il. \|c 24 cm
490	1	#	\|a The Prentice-Hall series in marketing
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Export marketing \|v Case studies \|x Management
650	#	0	\|a Export marketing \|v Case studies \|x Management
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=273849
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
998	#	#	\|a 00260##a002.8.2\|\|00260##b002.8.4\|\|00260##c002.7.6\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|