Retail and marketing channels economic and marketing perspectives on producer-distributor relationships
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| Corporate Authors: | , |
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| Other Authors: | , |
| Format: | Unknown |
| Published: |
London New York
Routledge
1989
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Selected papers from the Fourth International Conference on Distribution, held at Bocconi University, Milan, July 3-4, 1987, organized by the Centro di studi sul commercio and the Dept. of Marketing of New York University. |
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| Physical Description: | xviii, 326 p. ill. 23 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0415032180 |
Marketing channels