The effective use of advertising media a practical handbook

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Bibliographic Details
Main Author:	Davis, Martyn P.
Format:	Book
Published:	London Hutchinson Business 1988
Edition:	3rd ed
Subjects:	Advertising media planning
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0091507413
090	0	0	\|a HF5826.5 \|b .D38 1988
100	1	#	\|a Davis, Martyn P.
245	1	1	\|a The effective use of advertising media \|b a practical handbook \|c by Martyn P. Davis.
250	#	#	\|a 3rd ed
260	#	#	\|a London \|b Hutchinson Business \|c 1988
300	#	#	\|a xvi, 268 p. \|c 26 cm
500	#	#	\|a Includes index
650	#	0	\|a Advertising media planning
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=272792
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