Brain darts the advertising design of Turkel Schwartz & Partners
Turkel Schwartz & Partners is an advertising agency. Our clients pay us to get people's attention. Since 1983 we have been creating messages that catch attention and present ideas - no matter how busy or distracted our audiences are. Simple, powerful, often humorous messages break through t...
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Corporate Author: | |
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Format: | Book |
Language: | English |
Published: |
Massachusetts
Rockport Pub.
1999
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | Turkel Schwartz & Partners is an advertising agency. Our clients pay us to get people's attention. Since 1983 we have been creating messages that catch attention and present ideas - no matter how busy or distracted our audiences are. Simple, powerful, often humorous messages break through the clutter and stick in the minds of the people we aim them at. We call this kind of communication Brain Darts - the simplest, most-powerful messages that talk to our consumers in a way that they'll understand, appreciate, remember, and act on. Easy? No. Exciting? Certainly. Successful? Absolutely. Come take a trip through this book and look at some of the brain darts we've created over the last 15 years. |
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Physical Description: | 169 pages illustrations [some color] 32 cm |
ISBN: | 1564965651 9781564965653 |