Persuasion theory and research

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Bibliographic Details
Main Author: O'Keefe, Daniel J.
Format: Book
Published: London Sage Pub. 2002
Edition:2nd ed.
Series:Current communication, an advanced text series ; v. 2
Subjects:
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Description
Physical Description:xvi, 363 p. 23 cm
Bibliography:Includes bibliographical references and index
ISBN:0761925392