New-product diffusion models

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Bibliographic Details
Other Authors: Mahajan, Vijaya, Muller, Eitan, Wind, Yoram
Format: Book
Published: Boston Kluwer Academic 2000
Series:International series in quantitative marketing v.11
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Online Access:Click Here to View Status and Holdings.
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001 wils-266348
020 # # |a 0792377516 
090 0 0 |a HF5415.153  |b .N477 2000 
245 0 0 |a New-product diffusion models  |c edited by Vijay Mahajan, Eitan Muller, Yoram Wind 
260 # # |a Boston  |b Kluwer Academic  |c 2000 
300 # # |a xi, 355 p.  |b ill.  |c 24 cm.  |e 1 computer disk 
490 1 # |a International series in quantitative marketing  |v v.11 
504 # # |a Includes bibliographical references and index 
650 # 0 |a New products  |x Mathematical models  |x Congresses 
650 # 0 |a Product management  |v Congresses  |x Mathematical models 
700 1 # |a Mahajan, Vijaya 
700 # # |a Muller, Eitan 
700 # # |a Wind, Yoram 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=266348 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam