New-product diffusion models
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Other Authors: | , , |
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Format: | Book |
Published: |
Boston
Kluwer Academic
2000
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Series: | International series in quantitative marketing
v.11 |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-266348 | ||
020 | # | # | |a 0792377516 |
090 | 0 | 0 | |a HF5415.153 |b .N477 2000 |
245 | 0 | 0 | |a New-product diffusion models |c edited by Vijay Mahajan, Eitan Muller, Yoram Wind |
260 | # | # | |a Boston |b Kluwer Academic |c 2000 |
300 | # | # | |a xi, 355 p. |b ill. |c 24 cm. |e 1 computer disk |
490 | 1 | # | |a International series in quantitative marketing |v v.11 |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a New products |x Mathematical models |x Congresses |
650 | # | 0 | |a Product management |v Congresses |x Mathematical models |
700 | 1 | # | |a Mahajan, Vijaya |
700 | # | # | |a Muller, Eitan |
700 | # | # | |a Wind, Yoram |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=266348 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |