The infinite asset managing brands to build new value

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Bibliographic Details
Main Authors:	Hill, Sam (Author), Lederer, Chris (Author)
Format:	Book
Language:	English
Published:	Boston Harvard 2001
Subjects:	Brand name products > Case studies > Management Brand name products > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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264	#	4	\|c ©2001
300	#	#	\|a xii, 238 pages \|b illustrations \|c 25 cm
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504	#	#	\|a Includes bibliographical references and index
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700	1	#	\|a Lederer, Chris \|e author
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