Technobrands how to create and use "brand identity" to market, advertise and sell teknology products
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| Format: | Book |
| Published: |
New Delhi
Viva Books
2000
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Item Description: | Includes index |
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| Physical Description: | xiii, 222 p. ill. 24 cm. |
| ISBN: | 8176491772 |
Brand new how entrepreneurs earned consumers' trust from Wedgwood to Dell